Object's details: The Internet in the service of the local government or the local politicians? Based on the content of websites of small municipalities in the local election campaign in 2014

Provider:Platforma Otwartych Czasopism Naukowych UAM

Description

Title:
The Internet in the service of the local government or the local politicians? Based on the content of websites of small municipalities in the local election campaign in 2014
Creator:
Gajowniczek, Tomasz
Description:
It is a common opinion that a candidate holding public office finds it easier to win the election. He or she already has some achievements, and the electorate knows them. The candidate can also use the subordinate administrative apparatus in the electoral campaign. The article presents the results of content analysis of the websites of small municipalities during the election campaign in 2014. It attempts to answer the following question: Do websites of local governments promote municipalities, or are they treated instrumentally by mayors in office for self-promotion purposes?;
Powszechną jest opinia, ze urzędującemu kandydatowi jest łatwiej wygrać wybory. Ma on już jakieś osiągnięcia, elektorat go zna. Ma także aparat urzędniczy i media, których może użyć w kampanii. W artykule przedstawiono wyniki analizy zawartości stron internetowych małych gmin w trakcie kampanii wyborczej 2014 roku. Próbowano odpowiedzieć na pytanie: Czy strony internetowe samorządów promują gminę, czy może są traktowane instrumentalnie przez urzędujących wójtów i służą ich autopromocji?
Object availability:
free access
Rights:
Prawa autorskie (c) 2016 Tomasz Gajowniczek
Date:
2016.05.22
Type:
info:eu-repo/semantics/article;
info:eu-repo/semantics/publishedVersion;
Artykuł naukowy
Language:
Polish
Source:
Central European Political Studies; No. 4 (2016); 59-76;
Środkowoeuropejskie Studia Polityczne; Nr 4 (2016); 59-76;
2956-5014;
1731-7517
Format:
application/pdf
Publisher:
Adam Mickiewicz University Poznan
Relation: http://pressto.amu.edu.pl/index.php/ssp/article/view/18989/18667
Subject:
Samorząd terytorialny;
Internet;
kampania wyborcza;
marketing polityczny;
PR;
local government;
the Internet;
electoral campaign;
political marketing
Identifier: http://pressto.amu.edu.pl/index.php/ssp/article/view/18989
Data provider:
Platforma Otwartych Czasopism Naukowych UAM

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