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Marketing w handlu i usługach

Object's details: Marketing w handlu i usługach

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Provider:Łódzka Regionalna Biblioteka Cyfrowa

Description

Title:
Marketing w handlu i usługach
Creator:
Otto, Jacek.;
Olczak, Artur
Contributor:
Penc, Józef.;
Urbaniak, Maciej.
Description:
Red. nauk. Wydz. : Lewandowski, Jerzy;
Dla studentów uczelni ekonomicznych, szczególnie kierunków zarządzania i marketingu.;
Poszczególne rozdziały opracowali: J. Otto: Wstęp; rozdz. II, III, Podsumowanie A. Olczak: rozdz. I i IV
Object availability:
restricted access
Rights:
All rights reserved;
Legal license;
On legal basis of : Act of 4 February 1994 on copyright and related rights 28 Art. 3 p (Journal of Laws, no. 90, item 631, 2006);
Access only within Lodz University of Technology network : p.lodz.pl (LUT campus, Lodz, Poland)
Date:
2007
Type:
book;
language document;
LUT monograph
Language:
Polish;
English
Format:
application/pdf
Publisher:
Lodz University of Technology Press
Relation: http://hdl.handle.net/11652/1924
Subject:
service marketing;
the retail trade;
customer relations;
relationship marketing;
commercial activities
Identifier:
ISBN: 83-7283-202-1;
id skryba-crisp
Data provider:
Łódzka Regionalna Biblioteka Cyfrowa

Can I use it?:
seek permission
Type:
text

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